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How McKinsey developed its industry-altering, Harvard-heavy recruiting strategy

Democratic presidential candidate and Mayor of South Bend, Ind., Pete Buttigieg speaks during a campaign stop at the Danceland Ballroom Saturday, Dec. 7, 2019, in Davenport. (Meg McLaughlin/The Dispatch - The Rock Island Argus via AP)

  • McKinsey & Co. is one of the most elite management consultancies and has 30,000 employees worldwide.
  • It has built a culture of hiring young college graduates from elite universities and business schools.
  • Data indicates that MBA grads at McKinsey can make an estimated average starting salary of $150,000, and that doesn't include a $25,000 average bonus and $44,000 first-year performance bonus.
  • In a Business Insider interview with headhunters who have a proven track record with placing candidates at McKinsey, Bain, Boston Consulting Group, and other elite management consultancies, they agreed that the best way into the firm was through an elite school.
  • Here's how that started.
  • Click here for more BI Prime stories.

As US presidential candidate Pete Buttigieg faces increasing pressure to share more information about his three-year employment at the company, McKinsey & Co. has come under increasing scrutiny

Buttigieg was — and some might say still is — the prototypical McKinsey whiz kid. He went to consultancy after attending Harvard College and Oxford.

McKinsey, of course, is famous for skimming the best from America's elite universities, a practice that has become common at top consultancies. The pathway between Cambridge and the company was so well-trod that it's been referred to as "McHarvard." To wit, a full 18% of Harvard 2019 seniors say they plan on going into consulting, more than any other field, and 21% of 2019 Harvard Business School grads are entering the field.

The link between Harvard and its peers and McKinsey is one of the quizzical corridors of the American elite. It's one of the lynchpin places where power is ratified and money is made. The New York Times reports that Buttigieg's experience at the consultancy has served as a ladder for him to reach the top tier of the 2020 Democratic primary presidential contest.

Today, McKinsey maintains a global reach in 133 cities and 66 countries with 30,000 colleagues. McKinsey's business model insists on training fresh-out-of-college graduates, bringing in new hires this year from America's most elite schools. These MBA recruits can make an average starting salary of $150,000, an average bonus of $25,000, and a performance bonus that can go as high as $44,000 in their first year, according to Poets & Quants

The thing to note: McHarvard didn't happen by accident.

The strategy behind McHarvard

McKinsey's hiring tactic is a deliberate choice of youth over experience — a strategy that it originated and made standard starting in the late 1950s. That's according to "The Firm," a history of the company by Duff McDonald, a veteran business journalist who has also written book-length profiles of JPMorgan Chase head Jamie Dimon and Harvard Business School, or HBS. 

In 1953, McKinsey hired its first two top HBS graduates, despite skepticism from more experienced consultants and legendary managing director Marvin Bower. It quickly became a core strategy.

McDonald writes:

Between 1950 and 1959, as the proportion of consultants at the firm with MBAs climbed from 20% to over 80%, the median age of McKinsey consultants dropped by almost 10 years. Younger and hungrier — and a lot cheaper. Betting on potential has become one of McKinsey's defining characteristics. The idea was simple: It was easier to mold a young mind than to change an older one. 'Harvard .... doesn't teach you accounting or finance,' McKinsey Alum and convicted fraud Jeff Skilling once said. 'They teach you how to be convincing.'

The people who end up at McKinsey are often what are called "insecure overachievers." They're intensely ambitious — very bright people have always had everything mapped out. Financial Times columnist Andrew Hill pointed out in 2017 that Hermione Granger would have made for an ideal fit.

Then young and ambitious have to leave school and enter the real world.

James Kwak, a former consultant, told McDonald, "The people at these schools are driven by the desire for status and fear of failure. ... When you graduate, you reach that terrifying point in your life when the next thing you do is not obvious, when there are a lot more choices than before. McKinsey makes it very easy for people whose primary goal is to keep their options open."

Consultants get broad experience, a highly valuable line on their resume, and access to a vast network of clients and alumni once they finally figure out what exactly they want to do. Most employees stay for three to four years before leveraging their consultancy background for a senior level job and higher pay at large corporations. It's finishing school for a certain kind of corporate elite. 

Hiring in this way seems so obvious and common now, it's easy to forget how brilliant and revolutionary it was.

As McDonald puts it, "McKinsey had perfected personnel development. It hired the young and inexperienced for a pittance, then made its clients pay for their further education."

The firm gets C-suite executives of the world's largest companies to trust their most secure data and most important business decisions to people decades their junior.

But by hiring from top-tier schools, having a notoriously rigorous hiring process, and putting consultants through brutal reviews that make sure only the best stay, McKinsey managed to create a perfect system.

It also helped turn the MBA into the highly prestigious and highly lucrative degree it is today.

More than 50 years after graduate business schools first appeared, they weren't very well respected, according to McDonald. But McKinsey, by hiring so many MBAs and serving as a pipeline to prominent jobs elsewhere, legitimized the degree more than anyone else. As a result, HBS became a breeding ground for consultants who would soon make more than $170,000 at starting salaries. Meanwhile, the University of Pennsylvania says that Wharton School business graduates in consulting fields make a median salary of $165,000

Through its extensive alumni network, job placement expertise, and hiring practices, McKinsey has helped create the management and MBA elite that is so influential today.

By demonstrating that relatively cheaper youth can outperform expensive experience, they helped build a hiring culture that's become a business standard. It's yet another example of the massive influence of the firm.

And just this month, Business Insider spoke with headhunters who have a proven track record with placing candidates at McKinsey, Bain, Boston Consulting Group, and other elite management consultancies. Their number one piece of advice: Go to an elite school. 

McHarvard indeed.

Max Nisen wrote an earlier version of this post.

SEE ALSO: Why Management Consultants Can Earn $100,000 Right Out Of Business School

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